Privacy Policy for 4bluefeet
Last Updated: October 25, 2025
This Privacy Policy describes how 4bluefeet (a brand of the Digital Cryogenics Group) collects, uses, and protects your personal information when you visit and use our website, https://www.4bluefeet.com, and engage with our services.
1. Information We Collect
We collect information to provide and improve our services, understand our user base, and communicate effectively. The types of data we collect fall into two main categories:
A. Information You Provide Directly
This is information you voluntarily submit to us, typically through our "Contact Us" forms or direct email/phone communications. This may include:
Contact Data: Your name, company name, email address, phone number, and subject/question details.
Professional Data: Information related to your business needs, ERP strategy, or transport management challenges.
B. Data Collected Automatically (Cookies and Tracking)
When you interact with our website, our platform (Odoo) and third-party tools automatically collect certain information:
Usage Data: Details about how you use and navigate our site, such as pages viewed, time spent on pages, and referring websites.
Device Data: Information about the device you use to access the site, including IP address, operating system, and browser type.
Cookies: Small text files placed on your device to help the site function, remember preferences, and provide analytics.
Specific Mentions:
Google Analytics: We use Google Analytics to collect and analyze website usage data (traffic patterns, user behavior) to understand how visitors interact with our content and improve site performance. Google Analytics collects data primarily through cookies.
Odoo Platform Cookies: As our site is powered by Odoo, specific cookies are used to manage your session, login status, and basic website functionality.
2. How We Use Your Data
We use the collected information for the following purposes:
To Respond to Inquiries: To communicate with you and respond to your requests for information regarding our ERP and Transport Management consulting services.
Service Improvement: To analyze usage data, identify content performance, and troubleshoot technical issues, primarily through the insights provided by Google Analytics.
Marketing Communication: To send you updates, newsletters, or promotional material regarding our services, provided you have opted-in to receive such communications.
Security and Compliance: To protect our website and services against fraud and to comply with legal obligations.
3. Cookies and Your Choices
A cookie consent banner is displayed upon your first visit to allow you to manage your preferences.
Essential Cookies: These cookies are strictly necessary for the site to function correctly (e.g., session management, platform functionality from Odoo). These cannot be disabled.
Analytical/Performance Cookies: These, including those used by Google Analytics, collect information about how you use the website (which pages you visit, how often). We use this data to improve the way our website works.
You can manage or disable most cookies through your browser settings. However, disabling essential cookies may impact the functionality of the website.
4. Disclosure of Your Information
We do not sell your personal data. We may share your information only with:
Service Providers: Third parties who perform services on our behalf, such as web hosting, email delivery, and analytics providers (like Google). These parties are bound by strict confidentiality agreements.
Legal Requirements: When required to do so by law or in response to valid requests by public authorities (e.g., a court order).
5. Your Data Protection Rights
Depending on your location, you may have the following rights regarding your personal data:
Right of Access: The right to request copies of your personal data.
Right to Rectification: The right to request correction of inaccurate or incomplete information.
Right to Erasure (Right to be Forgotten): The right to request the deletion of your personal data under certain conditions.
Right to Object: The right to object to the processing of your personal data, particularly for direct marketing purposes.
To exercise any of these rights, please contact us using the details provided below.
6. Contact Information
If you have any questions or concerns about this Privacy Policy or your personal data, please contact us:
Data Controller: 4bluefeet (Digital Cryogenics Group)
Email: help@4bluefeet.com